Cannabiz Media Blog
Get the latest cannabis and hemp industry news and insights.
Emerald Intel Acquires Cannabiz Media: Uniting Two Leaders in Cannabis Market Intelligence
Emerald Intel has acquired Cannabiz Media, uniting two of the cannabis industry’s leading data and intelligence providers. This acquisition brings together Emerald Intel’s global license, compliance, and sales data with Cannabiz Media’s robust database of licensed businesses and key decision-makers. The result is the most comprehensive, reliable, and actionable view of the licensed cannabis market—empowering sales, marketing, finance, and compliance teams to make smarter, data-driven decisions.
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Podcasts
Cannacurio Podcast Episode 56 with Lisa Buffo of Cannabis Marketing Association
On this Cannacurio episode, Ed and Lisa Buffo of the Cannabis Marketing Association discuss how she got her start in marketing, why she decided to start CMA, the benefits of being a member, their awards program, and so much more!
Data & Insights
Cannacurio #82: Dispensary and Retailer 2023 Q3 Leaderboard
Here is our round-up of states that issued dispensary/retailer licenses in the 3rd quarter of 2023. So far this year we added 716 stores in Q1 2023; 471 in Q2 and just 361 in Q3. 5 states accounted for 69% of these Q3 licenses: New Jersey, Michigan, California, New Mexico, and Maine.
Marketing
Ultimate Guide To Converting Leads Into Customers After Cannabis Industry Events Like MJBizCon
Trade shows, conferences, and events offer excellent opportunities for business-to-business (B2B) companies operating in and with the cannabis industry to generate new leads. But what do you do with those leads when you get back to the office?
Marketing
10 Skills Your B2B Trade Show Exhibit Team Needs to Be Successful
To generate a positive return on your trade show investments and maximize sales from your exhibit, you need to have the right people at your exhibit booth. Not everyone has the right personality or skills to excel working a trade show booth. While you can’t change a person’s personality, you can help your team learn the skills they need to be successful at every trade show.
Marketing
5 Hacks to Maximize Sales from Your B2B Trade Show Exhibit
To maximize sales from your trade show exhibit at business-to-business (B2B) cannabis industry events, you need to know the tricks that are effective today. The five “hacks” discussed in this article can make the difference between just collecting business cards and actually attracting viable leads for your company that drive a positive return on your investment.
Marketing
What to Post on "Twitter" (and Examples of Cannabis Companies Mastering It)
Navigating the nuances of Twitter (now X) for businesses can be daunting. In this blog post, we will unravel effective strategies, providing actionable insights inspired by successful cannabis companies, to help you harness the full potential of X for your enterprise.
Industry News
Cannabis and the 2023 Election
The November election is nearly a month away, and, like most recent years, there are implications for cannabis. Unlike the 2022 congressional midterms, which saw adult-use legalization on the ballot in five states, next month the only direct legalization opportunity will be before Ohio voters. Additionally, Virginia’s legislative election and a few special elections to fill Congress (US House) seats could have ramifications for the industry nationwide.
Client Spotlights
Cannabiz Media Client Spotlight – CannabizTeam
Cannabiz Media spoke with CannabizTeam Founder and CEO Liesl Bernard to learn how she and her team use the enhanced data in the Cannabis Market Intelligence Platform to keep a pulse on the industry and license holders’ financial data to seize more ground.
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Podcasts
Cannacurio Podcast Episode 55 with Liesl Bernard of CannabizTeam
On this Cannacurio episode, Ed and Liesl Bernard of CannabizTeam discuss her start as a CPA and how she got her initial start in Recruiting, the current state of hiring within the industry, how they are approaching the market here in the US and beyond, and so much more!