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Cannabiz Media spoke with Cannabis Marketing Association CEO Lisa Buffo to learn how CMA leverages the email marketing tool within the Cannabis Market Intelligence Platform to promote its events.
January 18, 2024
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On this Cannacurio episode, Ed and Lisa Buffo of the Cannabis Marketing Association discuss how she got her start in marketing, why she decided to start CMA, the benefits of being a member, their awards program, and so much more!
October 31, 2023
Participating in cannabis industry events can be an extremely effective way for your business to raise brand awareness among highly targeted audiences, build relationships, and increase sales. Today, digital marketing is more important than ever when you’re promoting your business to event attendees, and email marketing should be one of your top priorities.
October 28, 2022
There are so many companies trying to convince cannabis license holders to buy their products and services today – and so many messages being sent to people every day – that the days of simply sending an email message and expecting people to contact you and buy are over.
March 21, 2022
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