Cannabiz Media Blog
Get the latest cannabis and hemp industry news and insights.
Emerald Intel Acquires Cannabiz Media: Uniting Two Leaders in Cannabis Market Intelligence
Emerald Intel has acquired Cannabiz Media, uniting two of the cannabis industry’s leading data and intelligence providers. This acquisition brings together Emerald Intel’s global license, compliance, and sales data with Cannabiz Media’s robust database of licensed businesses and key decision-makers. The result is the most comprehensive, reliable, and actionable view of the licensed cannabis market—empowering sales, marketing, finance, and compliance teams to make smarter, data-driven decisions.
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Marketing
How to Find and Sell to Your Hottest Leads with Email Marketing
Research shows at least 50% of your leads are not a good fit for the product or service you’re selling. In fact, only 25% of your leads are good enough to actually advance to a sale. However, that doesn’t necessarily mean your lead generation process is broken.
Industry News
Cannabis Cultivator Survey Edition 2
Wells Fargo Equity Research has released the Cannabis Cultivator Survey Edition 2 report based on data collected with Cannabiz Media in Fall 2022 through one of the most comprehensive outreach programs to cannabis cultivators. The second edition of the survey report includes new and updated data from cannabis cultivators in seven key states as well as comparisons to data reported in the Cannabis Cultivator Survey Edition 1 that was collected during Spring 2022.
Industry News
The Importance of Cannabis Product Innovation in 2023
Across the United States and the world, cannabis markets are operating at very different stages of the market lifecycle – from new to mature, but all businesses operating in and with this industry can benefit from product innovation. A year ago, I write an article about cannabis product innovation in 2022, and now, it’s time to take a look at cannabis product innovation in 2023.
Data & Insights
Cannacurio #64: 2022 Year-End Cultivation Leaderboards
Following up on our recent review of dispensaries and retailers, we now delve into cultivation licenses. These “census” snapshots derived from our Cannabiz Business Intelligence™ platform show where new licenses are being created and where the balance of power is from market to market.
Company News
The Cannabiz Media Email Success Academy is Now Open
We’re excited to announce that the Cannabiz Media Email Success Academy is now open and offering free cannabis email marketing courses to the public. In fact, these are the only email marketing certifications you can get that are specific to the cannabis and hemp industries.
Data & Insights
Cannacurio #63: Dispensary and Retailer 2022 Year-End Leaderboard
Now that 2022 has wrapped up, we want to share our annual round-up of which states issued the most dispensary/retailer licenses. Our 2021 recap post showed that 2,602 licenses were issued, and for 2022, the count came in at 2,750. Four states accounted for 66% of the newly issued licenses in 2022.
Industry News
Marketing
How to Write a Business Plan for the Cannabis Industry
If you want to get a cannabis license or money to fund a business working in or with the cannabis industry, then you need a business plan. But not just any plan will do. You need an amazing business plan to stand out in the cannabis industry.
Industry News
How the Cannabis Industry Will Change in 2023
What’s coming for the cannabis industry in 2023? As always, change will be common throughout the next 12 months. Sales are still holding on but businesses are struggling. Change is needed – and soon! Let’s take a look at six ways the cannabis industry could change in 2023 – for the better and worse.
Industry News
Cannabis Business Resolutions for 2023
Looking back at the cannabis industry in 2022, one might think there isn’t a lot to be excited about for 2023. The industry is struggling, so it’s time to dig in your heels and get ready to work hard in the coming months. Making cannabis business resolutions for 2023 is a great way to put your business on a path forward. Here are five resolutions to help you get started.
