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The holiday season is here, and it’s a critical time for companies selling products and services to cannabis license holders to ramp up their B2B holiday marketing investments. To help you take advantage of the holiday sales opportunity, follow the five secrets to developing and running successful B2B holiday marketing programs to audiences of cannabis business license holders.
November 22, 2022
Black Friday and Cyber Monday are two of the biggest shopping days of the year, and even businesses in the cannabis industry can create promotions that bring in B2B sales on those two popular days. The reason is simple. People expect to find great deals on Black Friday and Cyber Monday, and they’re actively looking for those deals. Bottom-line, if you don’t offer Black Friday and Cyber Monday promotions to your existing and prospective customers, then you’re missing an opportunity that your competitors are happy to steal from you.
November 1, 2022
As we get closer to the final weeks of the year, it’s not too late to use content marketing as a catalyst to boost year-end sales. Here are strategic content marketing recommendations to gain brand exposure, word-of-mouth marketing, and sales revenue in December.
November 23, 2021
Holiday email marketing to cannabis and hemp industry license holders can be extremely effective to boost end-of-year sales as well as to generate interest among leads so you can nurture them after the holiday season ends.
November 19, 2021
As the days tick by and the end of the years gets closer, it’s time to think about how you can beat your year-end revenue goals. Holiday promotions are a great way to do it for both business-to-business (B2B) and business-to-consumer (B2C) businesses, including businesses working in the cannabis industry.
November 9, 2021
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