Posts by

Alyssa Gatto

Emerald Intel Acquires Cannabiz Media: Uniting Two Leaders in Cannabis Market Intelligence

Emerald Intel Acquires Cannabiz Media: Uniting Two Leaders in Cannabis Market Intelligence

Emerald Intel has acquired Cannabiz Media, uniting two of the cannabis industry’s leading data and intelligence providers. This acquisition brings together Emerald Intel’s global license, compliance, and sales data with Cannabiz Media’s robust database of licensed businesses and key decision-makers. The result is the most comprehensive, reliable, and actionable view of the licensed cannabis market—empowering sales, marketing, finance, and compliance teams to make smarter, data-driven decisions.

Importance of CRM in the Cannabis Industry

Importance of CRM in the Cannabis Industry

Customer relationship management (CRM) is the process of communicating with and tracking leads and customers to improve interactions, close more sales, and deliver better customer experiences over time. For businesses operating in and with the cannabis industry, CRM can deliver tangible results that directly impact revenue, profits, and brand reputation.

Which States Allow You to Grow Your Own Recreational or Medical Cannabis?

Which States Allow You to Grow Your Own Recreational or Medical Cannabis?

You might think that growing cannabis at home is allowed in any state with a legal medical or recreational cannabis program. However, that’s not the case. Review this list of rules and regulations by state to ensure you are remaining compliant.

Why Your Sales & Marketing Is Failing in the Cannabis Industry (And How to Fix It)

Why Your Sales & Marketing Is Failing in the Cannabis Industry (And How to Fix It)

The cannabis industry has provided opportunities for over a decade now, yet many brands are barely making a dent. Let’s talk about why your sales and marketing might be failing in the cannabis industry — and what you can do to fix it.

Introducing The Operator Hub: An Essential Resource for Cannabis & Hemp License Holders

Introducing The Operator Hub: An Essential Resource for Cannabis & Hemp License Holders

The Operator Hub is a free subscription to the Cannabiz Media Cannabis Market Intelligence Platform offered exclusively to licensed operators to provide access to critical and comprehensive industry data. 

Why You Should Care About Compliance in the Cannabis Industry

Why You Should Care About Compliance in the Cannabis Industry

Verifying operator legitimacy, leveraging cannabis compliance tools, and enhancing operational efficiency through seamless integrations with verified business intelligence establishes trust, avoids costly mistakes, and safeguards your operations in an industry under increasing scrutiny.

Cannabiz Media Partners With Cannabiz Credit Association To Enhance Risk Management

Cannabiz Media Partners With Cannabiz Credit Association To Enhance Risk Management

Cannabiz Media has partnered with the Cannabiz Credit Association to integrate their data sets, providing valuable insights for cannabis businesses and financial institutions to guide strategic decisions and manage risk effectively.

Celebrating Innovation in the Cannabis Industry: Cannabiz Media Wins CannaTech Innovation Award

Celebrating Innovation in the Cannabis Industry: Cannabiz Media Wins CannaTech Innovation Award

Cannabiz Media, a trusted leader in data & intelligence for the cannabis industry, wins the prestigious CannaTech Innovation Award, highlighting their dedication to innovation and impact on the industry's growth. With over a decade of experience, Cannabiz Media continues to provide innovative insights for businesses, key players, and industry leaders.

How To Choose The Right Cannabis CRM Solution

How To Choose The Right Cannabis CRM Solution

Choosing the right cannabis industry-specific CRM solution is important! Review the challenges faced without well-informed CRM software as well as a step-by-step guide on how to choose the best CRM for cannabis businesses. Learn how to assess key features, user experience, case studies, pricing, and future trends in cannabis CRM solutions.

Visit Cannabiz Media at Booth 6414 During the 13th Annual MJBizCon

Visit Cannabiz Media at Booth 6414 During the 13th Annual MJBizCon

The largest cannabis industry event of the year, MJBizCon, will be lighting up Las Vegas, Nevada, from December 3 through December 6, 2024, and the Cannabiz Media team will be at Booth 6414 in the Central Hall of the Las Vegas Convention Center throughout the expo. And we’re coming with BIG news…

Introducing Cannabiz Media's Newest Innovation—Sync

Introducing Cannabiz Media's Newest Innovation—Sync

Cannabiz Media introduces Sync, a revolutionary feature allowing users to transfer cannabis operator data to over 50 platforms like Salesforce, HubSpot, and Zoho CRM. With real-time updates and customizable data mapping, Sync enhances workflows by seamlessly migrating license, company, and contact data at the click of a button. Offering significant productivity boosts, Sync makes data management easier than ever.

Cannabis Email Marketing Trends: MJBizCon Edition

Cannabis Email Marketing Trends: MJBizCon Edition

As MJBizCon approaches, competition for inbox attention heats up. Last year, over 91,000 MJBizCon-related emails were sent, achieving an average 30% open rate. This blog dives into the data, revealing that starting email outreach early—two months before the show—drives the highest open rates. It also highlights the importance of correctly spelling MJBizCon and using targeted subject lines to engage recipients and increase booth visits.

Cannabis Email Marketing Trends: 2024 | How To Succeed At Emailing Operators

Cannabis Email Marketing Trends: 2024 | How To Succeed At Emailing Operators

Over 3.6 million B2B emails were sent through the Cannabiz Media Cannabis Market Intelligence Platform, so far in 2024. This post dives into the unique email marketing trends for the cannabis industry, highlighting key findings on operator engagement, top-performing states and license types, and the best days for outreach. With valuable insights into reducing inbox noise and creating compelling content, the post offers essential tips for optimizing email campaigns to licensed cannabis operators.

Cannabiz Media Is Coming to New York City for CWCBExpo

Cannabiz Media Is Coming to New York City for CWCBExpo

The Cannabiz Media team will be at booth 224 on the expo floor during the 10th annual CWCBExpo in New York City at the Javits Convention Center from June 5-6, 2024. The 2024 CWCBExpo in New York will feature two days of hands-on workshops, educational sessions led by world-renowned experts, an expo floor where exhibitors are poised to showcase innovations for the cannabis industry, and high-end networking opportunities like rooftop & yacht parties.

Visit Cannabiz Media at Booth 702 During MJ Unpacked in Atlantic City

Visit Cannabiz Media at Booth 702 During MJ Unpacked in Atlantic City

Cannabiz Media is proudly sponsoring MJ Unpacked taking place in Atlantic City April 9-11! The Hard Rock Hotel is hosting this distinctive event exclusively for license holders and accredited investors to connect, collaborate, and prepare for expansion.

Celebrating a Decade of Cannabiz Media: A Journey of Growth, Innovation, and Industry Leadership

Celebrating a Decade of Cannabiz Media: A Journey of Growth, Innovation, and Industry Leadership

This year, 2024, marks a significant milestone for Cannabiz Media – we're proudly celebrating our 10th anniversary!‍ Over the past decade, Cannabiz Media has evolved from a vision into a powerhouse in the cannabis industry, and as we reflect on the journey, it's inspiring to see the impact of our growth, innovation, and leadership in such a young industry.

Cannabiz Media Client Spotlight – Cannabis Marketing Association

Cannabiz Media Client Spotlight – Cannabis Marketing Association

Cannabiz Media spoke with Cannabis Marketing Association CEO Lisa Buffo to learn how CMA leverages the email marketing tool within the Cannabis Market Intelligence Platform to promote its events.

Visit Cannabiz Media at Booth #200 During MJ Unpacked in Detroit

Visit Cannabiz Media at Booth #200 During MJ Unpacked in Detroit

MJ Unpacked will be held at the Motorcity Casino Hotel from October 10-12, 2023. This is a one-of-a-kind event for license holders and accredited investors to connect, collaborate, and prepare for expansion.

Cannabiz Media Client Spotlight – CannabizTeam

Cannabiz Media Client Spotlight – CannabizTeam

Cannabiz Media spoke with CannabizTeam Founder and CEO Liesl Bernard to learn how she and her team use the enhanced data in the Cannabis Market Intelligence Platform to keep a pulse on the industry and license holders’ financial data to seize more ground.

Have Cannabiz Media Create Targeted Emails For You

Have Cannabiz Media Create Targeted Emails For You

You’ve heard of do-it-yourself, but have you heard of do-it-for-me? Let us introduce do-it–for-me email marketing, available to users of the Cannabiz Media Cannabis Market Intelligence Platform.