Celebrating a Decade of Cannabiz Media: A Journey of Growth, Innovation, and Industry Leadership

This year, 2024, marks a significant milestone for Cannabiz Media – we're proudly celebrating our 10th anniversary!

Over the past decade, Cannabiz Media has evolved from a vision into a powerhouse in the cannabis industry, and as we reflect on the journey, it's inspiring to see the impact of our growth, innovation, and leadership in such a young industry.

A Decade of Innovation

From day one, our mission has been clear: to empower individuals and businesses in the cannabis space with the data and tools they need to thrive. In an industry marked by complexity and rapid change, our commitment to innovation has been unwavering. We pioneered the Cannabiz Media Cannabis Market Intelligence Platform, a groundbreaking database that revolutionized how professionals access critical marketplace data, transforming the way the cannabis industry operates and makes business decisions

‍The Evolution of the Cannabis Market Intelligence Platform

For ten years, Cannabiz Media has been a trusted industry-leader of cannabis intelligence. A brief history tells the story of how the Cannabis Market Intelligence Platform evolved to where it is today.

  • 2014: Cannabiz Media is born, after the idea surfaces during a 35 mile bike ride.
  • 2015: The first reports are published on the state of cannabis licensing in Connecticut.
  • 2016: Reporting on licensing data expands to cover the entire United States and goes digital, becoming the first iteration of the License Database available as a web-based software.
  • 2017: An email marketing tool was layered in, turning what was once a simple data repository into an industry-specific networking platform. This allowed users to find, glean information on, and contact licensed operators all in one place.
  • 2018: Additional relationship management tools are added — including deal tracking, follow up tasks, and custom tagging — transforming the platform into a full-service CRM. At the time, this development catapulted Cannabiz Media into two unprecedented areas: being the only CRM that came preloaded with leads and being the only CRM exclusively serving the cannabis industry.
  • 2019: A License Database API is launched allowing users to seamlessly integrate Cannabiz Media’s licensing data into their own systems and workflows, with an eye toward real-time verification and compliance.
  • 2020: Cannabiz Intelligence is unveiled, providing a solution for financial analysts, investors, and legal advisors who aim to research, evaluate, and model the cannabis industry. This tool framed licensed operator data through a financial lens as a complement to the original sales & marketing tool offered through the License Database.
  • 2022: Cannabiz Media wins the Cannabis Technology Award for Best Platform Design from Green Market Report, a Crain’s Communications brand, for its cutting-edge and thoughtful creation of the License Database.
  • 2023: The License Database embraces its new stronghold as the award-winning Cannabis Market Intelligence Platform! Shortly after, Cannabiz Media wins the Emjays International Cannabis Award for Market Research/Data Firm of the Year.
  • 2024: Cannabiz Media celebrates its 10 year anniversary!

Empowering Success Stories

One of the most rewarding aspects of our journey has been witnessing the success stories of our clients - some of which have been with us for a majority of our tenure! Whether you're a small startup or an industry giant, we've been honored to stand alongside our partner’s achievements. Their growth is our success, and as we celebrate our anniversary, we're also celebrating the thriving businesses and professionals who make up the Cannabiz Media community.

“Even way back in 2017-2018, when we were a two- or three-person shop, all I had was the Cannabiz Media Cannabis Market Intelligence Platform. Our whole business relied on limited license states, so it was so important that I knew exactly who had each license. Was the license valid? Was it transferred? There was no other way to get that information, and there’s still no other way to get it than the Cannabis Market Intelligence Platform.” - Read more from our client spotlight with Michael Piermont, Leaf Trade
“We’ve been with Cannabiz Media for many years now, pretty much since it started, so we’ve grown with Cannabiz Media as more information has been added to the Cannabis Market Intelligence Platform and we’ve marketed through the system. That’s been a huge, huge plus for us.” - Read more from our client spotlight with Dawne Morris, Proteus Business Solutions
“We found that the Cannabis Market Intelligence Platform alleviates the problem of getting to cannabis industry decision makers. It’s a great tool with a great reputation, and we love the reliability of the data. Cannabiz Media is the first company to get accurate data for us, so we can focus on our initiatives.” - Read more from our client spotlight with Jeff Gonring, BioTrack

Looking Ahead: The Future of Cannabis and Cannabiz Media

As we stand at the crossroads of the cannabis industry's future, Cannabiz Media is more committed than ever to driving innovation, providing unparalleled insights, and supporting the continued growth of the cannabis community. The next decade holds even more exciting opportunities, and we're ready to lead the way.

Thank You to Our Community

To our valued clients (both past and present), partners, and the entire Cannabiz Media community, thank you for your trust, collaboration, and dedication. Your support has been the cornerstone of our success, and we look forward to continuing this journey together.

Here's to another decade of growth, innovation, and success for the cannabis industry!

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